October 2007
Happy Anniversary
Lou Ellen Horwitz, MA
It’s hard to believe the first issue of JUCM, The Journal of Urgent
Care Medicine was published a year ago.
In that inaugural issue, we at UCAOA were looking ahead to
all of our plans for the coming year: launch of the new website
to make our information more accessible to you, our new tollfree
number to make it easier for you to reach us, a new
benchmarking survey to continue our efforts adding data to the
field, new opportunities for member involvement, and more.
With all of that behind us, we are looking ahead again. Here
are some of the things you can look for in the coming months:
Redesigned website: Yes, we are redoing the website
again! As a result of your feedback telling us that you
want it to be even easier to find urgent care content,
we'll be rearranging the information we have so you can
access, for instance, all of the coding resources (articles,
courses, etc.) in one place.
More urgent care content: Our two new staff positions,
utilizing experts from the clinical and delivery
sides of urgent care, will help us meet your needs for
more content in all aspects of urgent care—on the
website, in the forums, in our conferences, and in
JUCM.
Better data: We are delighted to have contracted with
a leading researcher to launch the first formal, nationwide
urgent care industry survey. We look forward to
sharing the details of this exciting initiative in coming
issues.
2008 convention, redesigned just for you: We have
taken a close look at all of your feedback about the past
conventions, and believe you will love what we are
planning for New Orleans next year. New elements
include more time for small-group networking, visiting
vendors, and leisure activities in the afternoons, more
diverse content choices for participants at all experience
levels on both the clinical and administrative sides of
urgent care, and better ways for attendees with similar
interests to connect with one another. We can't wait to
tell you all about it!
With your investments in us through membership and conference
attendance, we are able to invest more and more into
contributing to the urgent care industry. Together, we are
making a difference in the lives of patients and providers -
so what I said in my first column is just as true a year later:
it's an exciting time to be in urgent care!
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Lou Ellen Horwitz is executive director of the Urgent Care Association of America. She may be contacted at lhorwitz@ucaoa.org |
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