Ashley Blachford, Author at Journal of Urgent Care Medicine

Find Prime Locations for Rapid Urgent Care Growth

Urgent message: Using a data-driven approach to predict performance, taking advantage of openings in traditional retail spaces, or utilizing resources like BTS to develop a standalone center greatly improves a growing urgent care chain’s potential profitability and long-term brand success. Alan Ayers, MBA, MAcc is President of Experity Networks and is Senior Editor, Practice Management of The Journal of Urgent Care Medicine. A “stagnant business” is a “dead business” (or, in the words of former Notre …

SARS-CoV-2 and Influenza Type A/B Infection Rates: A Report of a Federal Qualified Health Care Center-Urgent Care Department During Omicron Wave In Rhode Island

Urgent message: Influenza types A and B have demonstrated a pattern that increases patient volumes in urgent care centers during “flu season.” But the COVID-19 virus, including its different variants, continues to have different patterns throughout multiple waves and has shown to overcome/oppress other predictable viruses. Cesar Mora Jaramillo, MD, FAAFP, FCUCM Citation: Jaramillo CM. SARS-CoV-2 and influenza type A/B Infection rates: a report of a federal qualified health care center-urgent care department during Omicron …

Primed for Growth: Why It’s Time to Consider Adding Primary Care Services to Your Urgent Care Center

Many patients don’t think about “urgent care” until the moment they need treatment. Likewise, few people think of urgent care when considering a routine check-up at the doctor’s office. Perhaps it’s time for that to change. The main demographic served by urgent care consists of “working age” adults, 24-54, and their families. Historically, these patients lack a primary care provider (PCP). Whereas children have a pediatrician and seniors in a Medicare plan are likely served …

A 4-Week-Old Girl with a New Rash on Her Back

A mother brought her 4-week-old daughter to the doctor concerned about a vesicular rash that developed on the girl’s back within the last day. On examination, tiny vesicles in a primarily truncal distribution were seen. The patient had no systemic symptoms and appeared well. View the image taken and consider what your diagnosis and next steps would be. Resolution of the case is described on the next page.

Repairing Parallel Lacerations in the Urgent Care Center

Urgent message: Parallel lacerations or those that simply occur in close proximity pose a unique challenge for the urgent care clinician. Repairing either wound without inflicting further trauma on the other(s) requires both skill and familiarity with performing the appropriate technique. Patrick O’Malley, MD The Problem Lacerations in close proximity pose a unique challenge for the urgent care clinician. This situation is often encountered in the unfortunate setting of patients engaged in “cutting” behaviors. Narrow …

A 35-Year-Old with Neck Pain After an Auto Accident

The patient is an otherwise healthy 35-year-old male who presents with posterior neck pain after a motor vehicle accident. View the image taken and consider what your diagnosis and next steps would be.

Getting the Most Out of Your Urgent Care Google Ads Budget in 2022

Urgent message: As urgent care volume has dropped from pandemic highs, the average cost per click of Google Ads for searches related to “urgent care” has gone up—often considerably.” Advertisers need to understand the factors that affect these costs in order to optimize their budgets. Ira Pasternack The Google Ads Auction Framework Google Ads is built on an auction model that determines the cost of “clicks.” Every time a search occurs, Google uses an algorithm …

A 100-Year-Old Female Presents with Right Foot Pain

Images and case presented by ECG Stampede View the ECG taken and consider the questions below when determining your diagnosis and next steps. KEY QUESTIONS What is the pacemaker mode? What are the indications for pacemaker insertion?

A Half Century of Urgent Care: What Today’s Startups Need to Know

The urgent care industry is in its fifth decade and still growing! The driving forces of affordability and accessibility continue to fuel this growth. Success has been propelled by the agility of urgent care operators in adjusting their business model to meet the demands of their communities. Initially, urgent care centers were a welcome supplement in communities where the emergency department was the only option for medical care apart from PCPs or specialist offices. Roughly …

Cost-Effective Ambulatory Care for Emergency Department Avoidance

Urgent message: Industry perception is that urgent care offers the opportunity for potentially substantial cost savings while also providing safe, effective care for complaints of appropriate acuity. Data supporting those claims have been lacking, however. Lo Fu Tan, MD, MS, FCFP, FAAFP and Jillian Kreston, MBA, MEcon Citation: Tan L F, Kreston J. Cost-effective ambulatory care for emergency department avoidance. J Urgent Care Med. 2022;16(10):25-32. BACKGROUND A 2019 brief published by the United Health Group …