Journal of Urgent Care Medicine

Competing for Patients in a Digitally Connected World

Urgent message: In today’s tech-driven, digital-everything society, industry-leading consumer companies all leverage technology to reducing friction—ie, steps, obstacles, and unnecessary effort—in making their products and services fast, convenient, and accessible. The urgent care operation that can align with this growing trend and leverage technology to root out friction will win loyalty and patronage from today’s digitally native healthcare consumer. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice …

Upgrading Your Urgent Care’s Curb Appeal and Interior

Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Urgent message: As the overall appearance of an urgent care facility remains a competitive differentiator and a key to patient satisfaction, operators must allocate the necessary resources to ensure the appealing exteriors and pristine interiors that drive positive patient experiences. It’s common knowledge that when it comes to walk-in …

How Urgent Care Managers Can Support Their Employees Through the Grieving Process

Urgent message: Everyone will experience some kind of loss in their lifetime; all too often, however, the workplace is ill-equipped to support grieving teammates. While anyone can provide kind words to a grief-stricken relative, friend, or coworker, managers in the urgent care setting have a unique role to fill—as human beings and as leaders. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal …

Patients vs Consumers—What’s the Correct Term in Urgent Care?

Urgent message: As the debate rages as to whether today’s healthcare recipient should be regarded as a patient or a consumer, urgent care should consider which of the two mindsets will have the greatest positive impact on its care delivery model. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. The advent of high-deductible health plans (HDHPs) has shifted …

Making Your Urgent Care More Child-Friendly

Urgent message: As urgent care centers look to differentiate themselves in saturated and competitive markets, a concerted effort to make their centers more “kid-friendly” will hold great appeal to the “soccer mom” demographic that represents their primary marketing target. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Urgent care experienced rapid growth in its beginning stages partly due …

The Power of Mommy Bloggers to Boost Urgent Care

Urgent message: The family demographic is a dream for urgent care businesses, with social association and physical activity leading to frequent illness and injury, and employer-provided insurance to pay the bills. Key to reaching this demographic is establishing credible word-of-mouth with the female healthcare decision-maker in the home, which can be accelerated by “mommy blogging.” Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The …

Is Cashless Urgent Care on the Horizon?

Urgent message: As a growing number of retail businesses go cashless in an effort to cut overhead and provide faster and more seamless service, urgent care may likewise need to consider the pros and cons of an entirely cashless service model. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Cashless businesses seem to be the next big thing …

The Consequences of a Medical Provider Quitting Without Notice

Urgent message: Patients and communities rely on access to urgent care to augment primary care shortages and decant over-crowded Emergency Departments. A provider who quits without notice causes scheduling disruptions which could be considered “patient abandonment.” Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care, LLC and is Practice Management Editor of The Journal of Urgent Care Medicine Once a medical provider has accepted a patient into her practice, she is …

Creating the ‘Ideal’ Urgent Care Experience

Urgent message: For owner-operators truly committed to creating “the ideal urgent care experience”—a thriving operating model that benefits patients, employees, and investors alike —a commitment to operational excellence, a perfecting of the patient experience, and the embrace of an empowered, engaged employee culture must form the bedrock principles of their practice. Alan A. Ayers, MBA, MAcc Driven largely by millennials and Gen Xer’s who place a premium on convenience, alongside Baby Boomers utilizing their newly …

Dealing with and Preventing a Hostile Work Environment in Urgent Care

Urgent message: Workplace harassment has been categorized as an “epidemic” by workplace experts—with medical businesses like urgent care being no exception. To address, stamp out, and ultimately prevent workplace harassment, urgent care leaders must be vigilant in developing and enforcing the policies, procedures, and guidelines necessary to ensure that our centers are safe and welcome places to work for everyone. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is …