Journal of Urgent Care Medicine

Liability of an Urgent Care Center for Third-Party Labs

Urgent message: While an urgent care center is responsible for the collection and safeguarding of clinical specimens, it’s generally not liable for the activities of a third-party lab that it sends a specimen to. Alan A. Ayers, MBA, MAcc is Vice President of Strategic Initiatives, Experity Urgent care facilities regularly provide bloodwork and laboratory testing for their patients. These services may include allergy screening, diabetes testing, anemia screening, immunity testing, thyroid screening and monitoring, and …

Adapting Urgent Care Marketing Strategies to Include Mobile and Voice Technologies

Urgent message: As consumers become more dependent on their internet-connected smartphones for health information, urgent care centers must adapt their marketing content to mobile devices and include greater use of voice-enabled search and GPS-enabled marketing tactics. When personalized technology started to become widespread in the late 90s and early 2000s, it changed the way companies did business. They were forced to adapt to new marketing tactics and develop creative ways to fend off competitors. Customers …

New Lawsuits Re-examine Prescribing of PrEP in Urgent Care

Urgent message: Urgent care providers should take note of emerging class-action lawsuits when helping patients decide if PrEP (pre-exposure prophylaxis for HIV) is right for them. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care Few diseases ravage the body like HIV. As such, the healthcare world has been working for decades to develop treatments and methods to protect patients against it. One of the most promising treatments is pre-exposure prophylaxis …

Employer COVID-19 Testing Needs are Not Fully Met; Rapid Testing is an Unprecedented Opportunity for Urgent Care

Urgent message: The critical role of rapid COVID-19 testing in keeping Americans working presents a unique, time-limited opportunity for urgent care centers to develop relationships with local employers. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care Online news magazine Vox recently reported data from the Urgent Care Association that urgent care centers were performing 725,000 tests per week as of late October, which amounted to 10% of the nation’s total …

Can Employers Mandate the COVID-19 Vaccine?

Urgent message: Based on precedent, urgent care operators and other employers can mandate the COVID-19 vaccine when available, subject to reasonable accommodation for exemptions, which are limited when an employee’s role is public- or patient-facing. As we strain our eyes to see the light at the end of the tunnel in this pandemic, many urgent care centers will continue to have front office staff, medical assistants, and providers interacting with the public. In fact, research …

The COVID-19 Pandemic Is Making Burnout Worse for Physicians Already in Crisis

Urgent message: For several years, JUCM has reported on the national crisis of “provider burnout.” New data related to the COVID-19 pandemic indicate a need to revisit the topic. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. No part of the world has been left untouched by the COVID-19 pandemic. Currently, many urgent care centers are in crisis …

The Hazards of Independent Contractor/Employee Misclassification

Urgent message: There are serious and costly consequences for misclassifying employees as independent contractors, even if the employee requests or agrees to do so. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care. With COVID-19 fears or childcare issues requiring more people to consider home-based employment—and with many companies already conditioned to having employees working remotely—circumstances may arise in which executive or administrative personnel seek job flexibility beyond what’s currently offered …

Does the OSHA General Duty Clause Encompass Psychological or Emotional Injury?

Urgent message: Despite tort law and emerging workplace policies validating how sexual harassment, workplace bullying, and toxic gossip can lead to emotional and psychological harm, currently the OSHA General Duty Clause imposes a responsibility only for employers to provide a workplace free of “death and serious physical injury.” Alan A. Ayers, MBA, MAcc The OSHA General Duty Clause, Section 5(a)(1) of the Occupational Safety and Health Act,1 states that an employer must provide each of …

How to Protect Your Urgent Care’s Reputation from Online Trolls and Social Media Terrorists

Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Urgent message: The anonymity of social media enables disgruntled patients, former employees, and/or community members to take out vengeance on an urgent care center through negative reviews and postings, typically out-of-proportion to the actual “offense.” Because of the importance of social media as an advertising and marketing channel, urgent care …

Update: The Civil Rights Act Applies to LGBTQ Employees; What Does This Mean for Urgent Care Centers?

Urgent message: The United States Supreme Court ruled recently that LGBTQ discrimination is prohibited under the 1964 Civil Rights Act. Urgent care centers may cultivate a tolerant and diverse work environment while protecting themselves against claims of discrimination by adopting and consistently following policies related to hiring, evaluation, promotion, benefits, etc. for all employees. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal …