In Alabama, a Sign of Progress the Urgent Care Market Can Be Proud of

Publications as diverse as Black Enterprise magazine and The Birmingham Times in Alabama have picked up on a real urgent care success story—one that should resonate with the entire healthcare industry and the country as a whole. In the seat of some of the civil rights movements’ most contentious (and violent) moments, a young, female, African-American urgent care professional has co-founded a pediatric urgent care center. Tiffany Alexander, 27, also serves as the operations manager and administrator of record for Pediatrics PM in Birmingham. She’s already familiar with the level of responsibility, having held the same post at the University of Alabama previously, according to the Black Enterprise piece. That’s where she was struck with the inspiration to open the new urgent care operation, according to the Times. The paper quotes her as feeling “blessed” to have the advantages she’s had in life and wanting to open the urgent care center as a way to “give back.” She also points out in the article that urgent care is the perfect vehicle for her aspirations because of its distinction from “conventional healthcare.” Ultimately, she hopes the business branches out as a franchise that can reach areas that are underserved when it comes to healthcare in Alabama—statistically, one of the unhealthiest states in the country.