Urgent message: Using a data-driven approach to predict performance, taking advantage of openings in traditional retail spaces, or utilizing resources like BTS to develop a standalone center greatly improves a growing urgent care chain’s potential profitability and long-term brand success. Alan Ayers, MBA, MAcc is President of Experity Networks and is Senior Editor, Practice Management of The Journal of Urgent Care Medicine. A “stagnant business” is a “dead business” (or, in the words of former Notre …
Read MorePrimed for Growth: Why It’s Time to Consider Adding Primary Care Services to Your Urgent Care Center
Many patients don’t think about “urgent care” until the moment they need treatment. Likewise, few people think of urgent care when considering a routine check-up at the doctor’s office. Perhaps it’s time for that to change. The main demographic served by urgent care consists of “working age” adults, 24-54, and their families. Historically, these patients lack a primary care provider (PCP). Whereas children have a pediatrician and seniors in a Medicare plan are likely served …
Read MoreA Half Century of Urgent Care: What Today’s Startups Need to Know
The urgent care industry is in its fifth decade and still growing! The driving forces of affordability and accessibility continue to fuel this growth. Success has been propelled by the agility of urgent care operators in adjusting their business model to meet the demands of their communities. Initially, urgent care centers were a welcome supplement in communities where the emergency department was the only option for medical care apart from PCPs or specialist offices. Roughly …
Read MoreUrgent Care—It’s a Millennial’s Market
In terms of services offered, urgent care “should” appeal to patients of all ages. And it does. But to which age groups does it appeal the most? If you guessed “Millennials, ” you’re right—and that’s nothing new, according to the FH Healthcare Indicators and FH Medical Price Index 2022. In fact, those born between 24 and 39 years of age in 2020, when the data were collected, have been urgent care’s top customers for several years …
Read MoreAs COVID Turns Endemic, Investors Remain Bullish on Urgent Care Growth
Urgent message: De novo growth of urgent care continued through the pandemic. As COVID turns endemic, investors remain bullish on urgent care growth. Alan A. Ayers, MBA, MAcc Despite concerns about fluctuating visit volumes and long-term sustainability, uncertainty and urgent care have always gone hand in hand. Case in point: Largely driven by flu, the urgent care industry has firsthand insight into years of flu research, seasonal trends, and vaccine efficacy. Yet amid everything we …
Read MoreDecreasing Denials and Rejections Through Your Urgent Care Operating Model
A wise person once said, “If a claim is rejected or denied, the energy to get it paid is five times the energy if it went through as a clean claim.” Maybe it is only four times or three times the work, but the point is that we should all do everything we can to avoid rejections and denials! Unlike more complicated specialties subject to complicated coding, authorization, and other factors, in an urgent care …
Read MoreWhy Private Equity and Other ‘Smart Money’ Is Bullish on Brick-and-Mortar Urgent Care
Urgent message: Despite the current seasonal, postpandemic lull in volume, sophisticated investors are focused on the long-term growth prospects of urgent care in terms of new rooftops, new patient populations, new services, and new payers…among others. Alan A. Ayers, MBA, MAcc Even for those who are “tenured” in the urgent care industry—the last 24 months of the COVID-19 pandemic have been a rough ride. If 100% were baseline volume, the average urgent care saw volume …
Read MoreSpoiler Alert: 2020 Saw a New Trent in Urgent Care Data Claims
Spoiler Alert: 2020 Saw a NewTrend in Urgent Care Data Claims Spoiler Alert: 2020 Saw a NewTrend in Urgent Care Data Claims The effects of the COVID-19 pandemic on healthcare systems around the world has been unprecedented, at least in our lifetimes. The cost in lives and dollars, pounds, euros, yuan, is incalculable at this point, as the pandemic continues. What we can get our arms around, however, is how visits to urgent care centers …
Read MoreNo Troponin, No Problem: Reimagining Chest Pain Assessment in Urgent Care
Most urgent care providers loathe when a patient checks in with chest pain because, typically, they are presenting because they’re worried about a heart attack, and we’re worried we don’t have the tools to exclude this diagnosis. It’s no surprise that we’re met with consternation when we suggest they may have come to the wrong place for care. But is unavailability of troponin testing a worthy scapegoat? And is the practice of ED referral for …
Read MoreAvoiding Defamation Lawsuits in Urgent Care
Urgent message: People are unlikely to trust their healthcare to a provider with a sullied reputation, so speaking ill of a provider can cost them in terms of patient revenue or future employment opportunities. Understanding the causes and defenses for defamation can help you protect your reputation and your business. Alan A. Ayers, MBA, MAcc We live in a nation where the First Amendment should protect “free speech,” particularly among public figures. Yet, Google “defamation …
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