In the May issue of JUCM, we outlined what we were seeing with E/M coding levels utilizing the new AMA guidelines vs 2020 and 2019 levels. As COVID-19 visits steadily declined from January through June, we began to see a return to more “normal” urgent care visits. That was short-lived. July’s sharp increase in visit volumes was again driven by COVID-19! Here’s the update we promised. As a reminder, we saw E/M levels decline in …
Read MoreCredentialing: Why Should I Hire a Professional?
In the words of Red Adair, “If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.” Credentialing dictates how you bill. Do I bill as a group? Should I credential my nonphysician practitioners (NPP)? Which place of service (POS) should I bill with based on my contract? These are all important questions. Did you know that in April of this year, an urgent care chain reached …
Read MoreAn Ominous Trend For Urgent Care
To My Colleagues: I am writing to alert you to an ominous and pernicious trend in our industry that we must collectively address or we will face marginalization or even extinction in the years ahead. This may sound alarmist, but please hear me out. I opened my first clinic in 1987 when “urgent care” was barely a recognized term. I was there when the Urgent Care Association (at that time known as the Urgent Care …
Read MoreThe Nuances of Age Discrimination
Urgent message: As the United States learns to support an aging workforce, understanding the nuances of age discrimination can help urgent care practices to be fair and diverse workplaces that avoid potential legal pitfalls. Alan A. Ayers, MBA, MAcc is Senior Editor, Practice Management of The Journal of Urgent Care Medicine and is President of Experity Networks “Lori’s been here since dinosaurs roamed the earth—she’ll know where it’s at.”1 That type of comment may land …
Read MoreTelemedicine Still Struggles to Catch on in Urgent Care
Some urgent care insiders view telemedicine as a natural fit for our industry—an opportunity to give patients even more convenient access to competent healthcare providers, thereby increasing engagement and resulting in more care for more patients. Others just don’t see how it would be applicable, or fear that remote visits could result in overprescribing (especially for antibiotics and pain medications). Judging from data just released through the Urgent Care Associations 2021 Summer Benchmarking Report, widespread …
Read MoreCan I Bill Patients for COVID-19 Vaccine Administration?
As practices start offering vaccinations for COVID-19 to their patients, we are getting a lot of questions about whether the patient can be billed for the administration. The answer is an emphatic No. The Office of the Inspector General has received complaints from patients about charges by providers when getting their COVID-19 vaccines. So, on April 15, 2021, the Principal Deputy Inspector General Christi A. Grimm issued a message regarding provider compliance with the COVID-19 …
Read MoreWhat Does a Hybrid Workforce Look Like for Urgent Care?
Alan A. Ayers, MBA, MAcc is Practice Management Editor of The Journal of Urgent Care Medicine and is President of Experity Networks. Urgent message: As COVID-19 has enabled many non-patient-facing employees to work from home, now urgent care operators must grapple with returning some of those employees to the office or otherwise managing a “hybrid” workforce. The COVID-19 pandemic has changed every facet of daily life. Although its impact on the world of medicine is …
Read MoreMillennials Are Drifting Away from Primary Care—Just as They Need a Physician Most
There’s no gentle way to put it: Members of the Millennial generation simply are not as interested in having a traditional relationship with a primary care provider as their predecessors have been. That shouldn’t be surprising, though, given that each successive generation seems to drift farther from that model of care. Where 82% of Baby Boomers (those born between 1946 and 1964) report having a primary care provider, the same can be said for only …
Read MoreUnderstanding the Benefits and Risks of Direct-to-Consumer Testing for Urgent Care
Urgent message: Urgent care centers equipped to draw blood and collect other specimens are well positioned to create new revenue streams related to the booming direct-to-consumer lab movement. Alan A. Ayers, MBA, MAcc is President of Strategic Initiatives at Experity. People are taking more responsibility for their health than ever before. Whether that means practicing wellness promotion activities or actively seeking care without referrals, today’s healthcare landscape looks much different than it did 20 years …
Read MorePandemic Fluctuations: A Historic Drop, Then a Meteoric Rise in Patients Visits Per Day
Just to confirm, the COVID-19 pandemic has generally not been kind to the urgent care industry. Locations that could get their hands on testing supplies at the outset were inundated with patients clamoring to know if they had the virus. The many facilities that got shut out of test distribution chains suffered greatly, though—as did the industry as a whole. Now, even as case loads continue to climb again in many states, the public’s panic …
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