Alan A. Ayers, MBA, is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Urgent message: When competing in crowded, heavily saturated urgent care markets, employing strategic real estate tactics in site selection can give your urgent care center an edge over the competition. Urgent care is a retail business, so site selection is critical in getting patients through the door. Most owner-operators understand the …
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