Practice Management
Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Urgent message: While metrics are essential for measuring a business strategy’s effectiveness, losing sight of the strategy in favor of a sole focus on the metrics carries the risk of undermining the very objective the strategy was meant to achieve. “If you can’t measure it, you can’t improve it.” Or …
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Urgent message: As a retail delivery channel for healthcare, success in urgent care depends on successfully executing the “retail” elements of the urgent care delivery model—the first of which is “location.” Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. Urgent care differs from other types of medicine in that it adheres to a retail delivery model; successful urgent …
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Urgent message: An urgent care operation’s success is determined greatly by the quality of its workforce. Consequently, in increasingly competitive labor markets, urgent care operators need to invest in their strongest employees to get them to stay. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. While we often point to location, marketing, systems, and other “success factors” in …
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Urgent message: Physicians are expected to be leaders in the urgent care practice, but they are also human and prone to inappropriate behavior. It’s thus critical for urgent care operators to establish processes for investigating, documenting, and responding to allegations of physician misconduct. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. On any given day, there is no …
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Urgent message: In addition to drug testing their own employees, many urgent care centers offer drug testing as a service to other employers. Therefore, it’s important to understand the laws affecting the privacy of drug screen results. Alan A. Ayers, MBA, MAcc is Vice President of Strategic Initiatives for Practice Velocity, LLC and is Practice Management Editor of The Journal of Urgent Care Medicine Introduction It’s standard procedure throughout the country for employers to require …
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Urgent message: Spurred by disruptive market entrants and burgeoning consumerism, health systems are increasingly adopting retail principles to better meet consumers’ shifting expectations. Thus, urgent care stakeholders, either as standalone operators or partners with a hospital/health system, must further expand upon their retail offerings in order to fend off increased competition. Alan A. Ayers, MBA, MAcc is Vice President of Strategic Initiatives for Practice Velocity, LLC and is Practice Management Editor of The Journal of …
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Urgent message: The difference between being a “business owner” and “just an employee” is the personal degree of investment one has in his or her organization. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. What differentiates an “outstanding” from a “mediocre” employee? While factors like dependability, attention to detail, and pleasant demeanor might be the first come to …
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Urgent message: Patients may find it difficult to understand when it makes the most sense to visit your urgent care locations if the level of acuity varies from one location to the next. Instituting repeatable processes and creating a consistent “brand promise” are essential to building a stable identity and making it easy for patients to trust your operation. Alan A. Ayers, MBA, MAcc is Vice President of Strategic Initiatives for Practice Velocity, LLC and …
Read MoreUrgent message: While many people perceive HIPAA as a law governing patient privacy, protection and standards for personal health information is only one aspect of this law, which was originally intended to regulate health insurance. Alan A. Ayers, MBA, MAcc is Vice President of Strategic Initiatives for Practice Velocity, LLC and is Practice Management Editor of The Journal of Urgent Care Medicine. Introduction Ask anyone—even the owner of an urgent care center—what HIPAA is, …
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Urgent message: U.S. healthcare has been a monolith of inefficiency, limited access, and untenable costs for decades, due mainly to a lack of healthy competition. Today’s healthcare landscape, however, spurred by converging market forces, is rapidly evolving into a competitive marketplace, with urgent care being one of the key catalysts for this welcomed and long overdue change. Alan A. Ayers, MBA, MAcc is Vice President of Strategic Initiatives for Practice Velocity, LLC and is Practice …
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