CareNow, a division of Hospital Corporation of America operating 26 centers in the Dallas/Ft. Worth area, has a membership program for patients without insurance. It appeals particularly to patients with high-deductible health plans who will be responsible, out of pocket, for the costs of their urgent care visits and thus choose to not use their insurance. CareNow charges $18/month for the membership and $68 for sick visits with the membership. Complex procedures, such as incision & …
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“Appearances matter” is a commonly heard phrase, but sometimes appearances can either encourage new patients to come in or literally stop patients at the door. It’s not enough that you’re open 12 hours per day. The equally important question is, does your urgent care center look open? I’ve frequently seen urgent care centers which—during operating hours—have their exterior signage turned off, no “open” sign displayed, and their window blinds closed, giving the appearance of being …
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