URGENT MESSAGE: Whether an urgent care center should be open 365 days per year or close on major or minor holidays depends upon factors that influence profitability, such as patient demand, competitive positioning, staff availability, payer reimbursement, and the branding impact of after-hours accessibility. Alan A. Ayers, MBA, MAcc is Practice Management Editor of The Journal of Urgent Care Medicine, serves on the Board of Directors of the Urgent Care Association, and is Vice President …
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