Dateline: Washington, D.C.

Dateline: Washington, D.C.

On February 5, a group of Urgent Care leaders returned to our nation’s capital to continue the work toward federal payment reform. The new administration had just settled in, and there were signs of turnover everywhere you looked: offices under reconstruction; evidence of recent unpacking; reporters everywhere; protestors on a few corners; phones ringing off the hook in every office; circles under more than a few eyes; and emotions both high and low on display. …

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Community

Community

Every time I am able to gather in person with other Urgent Care professionals, I come away enriched and invigorated for the future of our practice. No matter the challenges that we may be facing as an industry or a specialty, there is a stubborn optimism that infuses these events and the people that participate as speakers, exhibitors, planners or attendees. These events are perfect examples of what the Urgent Care Association (UCA) stands for, …

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Reflections

Reflections

Clarity is a good thing, but achieving clarity isn’t always easy. It requires a deep understanding, and reaching that depth takes time and energy. It’s taken us a few years. In 2022, we got clarity around the role of the Urgent Care Association (UCA). For a long time, we tried hard to do anything that anyone in Urgent Care needed, and that led to a lot of good work but also a very unclear identity. …

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Strategic Planning

Strategic Planning

Before I jump into this column, I want to mention our recent Advocacy victory: getting a mention of Urgent Care into the Centers For Medicare & Medicaid Services publication of the 2025 Medicare Physician Fee Schedule. If you want more details on why this is a big deal, you can listen to the 2 interviews I did with Eric Zimmerman (our lobbyist team leader) on the Urgent Care Leadership Podcast (found anywhere you get your …

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Please Show Me That I’m Wrong

Please Show Me That I’m Wrong

I like to think that I usually have a pretty good read on Urgent Care, but I am currently mystified by something and need your help. For as long as I can remember, everyone in Urgent Care has chanted a common refrain: “We need a seat at the table!” In the beginning, we were too small to make enough noise to be heard and way, way too tight on funds to even think about hiring …

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Promote Urgent Care Awareness Month With UCA Toolkit

Promote Urgent Care Awareness Month With UCA Toolkit

The Urgent Care Association (UCA) is promoting  Urgent Care Awareness Month to call attention to the important role urgent care has as a valuable segment in the healthcare ecosystem. Legislators, community leaders, and consumers need to know everything UC contributes, especially the widespread access issues that UC can help resolve. UCA has a collection of Awareness Month resources that any UC organization can use. What’s in the bag? Download a sample news release, 3 choices …

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To Evolve is to Succeed

To Evolve is to Succeed

Scott Prysi, MD For the last 30 years, Urgent Care centers have been transforming healthcare by moving the patient to the center of care—that means serving patients with urgent medical problems with extended hours and onsite X-ray and lab services when and where they want it.  We operated throughout the pandemic when virtually all other healthcare access points closed, and we came out stronger with new relationships with local hospitals and health departments as well …

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UCA and CUCM Elect New Board Members

UCA and CUCM Elect New Board Members

As a key moment in the Urgent Care Association (UCA) Convention in Las Vegas last week, members elected a new board, led by Board President Scott Prysi, MD. The full list of board members is available on the UCA website. Additionally, the College of Urgent Care Medicine (CUCM) elected its new board members: Lindsey Fish, MD (also JUCM images editor); Roger Hicks, MD, FCUCM; Joshua Russell, MD, MSc, FACEP, FCUCM (also JUCM editor in chief); …

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UCA Begins Search For Next CEO

UCA Begins Search For Next CEO

With thew news of the expected retirement of Chief Executive Officer Lou Ellen Horwitz, the Urgent Care Association (UCA) has announced the search for its next executive leader. In 2020, Horwitz transitioned away from the UCA board of directors and out of semi-retirement to return to the UCA’s top leadership role. She previously served as the association’s executive director from 2006 to 2012.  Throw your hat in the ring: No doubt the succession plans will …

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What’s In It For Me?

What’s In It For Me?

Do you remember what it was like in the summer of 2020? If that summer had a theme, it would have been “overlooked.” Everyone was jumping up and down and waving their arms to get the attention of suppliers, government agencies, payers, diagnostic companies, and pharmaceutical companies so we could meet the needs of the patients literally lining up in front of our centers. We had to fight for every single thing we got, and …

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